Maruti Suzuki and JETRO collaborate to facilitate business opportunities for startups from India and Japan
Startups chosen through Maruti Suzuki’s four innovation programs, including Accelerator, Incubation, Mobility Challenge, and Nurture, will be eligible to participate in these events. The program is aligned with Government’s ‘Make in India’ and ‘Startup India’ initiatives.
New Delhi, India – Maruti Suzuki India Limited (Maruti Suzuki) has signed a Memorandum of Understanding (“MoU”) with the Japan External Trade Organization (JETRO), to promote innovation and facilitate business opportunities for startups from India and Japan.
The MoU was formally exchanged between Dr. Tapan Sahoo, Executive Officer, Digital Enterprise, Maruti Suzuki, and Mr. Takashi Suzuki, Chief Director General, JETRO India, in the presence of Mr. Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki.
Under the MoU, Maruti Suzuki and JETRO will collaborate to support startups based in India in accessing the startup and innovation ecosystem of Japan. Similarly, startups based in Japan will have the opportunity to access the startup and innovation ecosystem of India.
In addition, Maruti Suzuki and JETRO will collaborate to facilitate the participation and networking of startups in relevant activities and events, connecting them with suitable partners.
Startups chosen through Maruti Suzuki’s four innovation programs, including Accelerator, Incubation, Mobility Challenge, and Nurture, will be eligible to participate in these events. Startups from Japan can explore the Indian startup ecosystem by participating through JETRO.
Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited, said, “Startups are key drivers of innovation and economic growth. Through our multi-format innovation programs, we have been engaging with startups in India to co-create technology-driven solutions relevant to the automobile manufacturing and mobility space. We see great potential in Indian startups, and with this MoU with JETRO, we will be able to provide a platform for these promising startups to explore the Japanese business landscape.”
Takashi Suzuki, Chief Director General, JETRO India, said, “Maruti Suzuki stands as one of the finest examples of the successful partnership between India and Japan. With this Memorandum of Understanding (MoU), we are creating opportunities for even more fruitful business collaborations between our two nations. This MoU aims to foster innovation, drive economic growth, and further strengthen the deep-rooted ties between India and Japan.”
Maruti Suzuki’s Innovation Programs:
The Company, through the Maruti Suzuki Innovation programs, is proud to partner with the Government of India’s Startup India initiative. To spur innovation in the automotive space, the Company has built multiple programs – 1) Accelerator, 2) Incubation, 3) Mobility Challenge, and 4) Nurture – that provide the right direction and support to startups in developing innovative solutions that help solve business and societal problems. Over the course of 6 years, more than 5,000 startups have been screened, 150 startups have been engaged, and 25 of these startups have been onboarded as partners, delivering value to our business.
