Like many Korean brands, ATOMY to be a household name in India: Korean Assn Prez Lee Kwang-il 

Gurugram, India – As Korea and India celebrate over 70 years of ties, their relationship is rooted in a shared cultural legacy that dates back over two millennia, symbolized by the legendary journey of Princess Heo Hwang-ok from Ayodhya to Korea. Today, the bond between the two nations is stronger than ever, as evident in the deep integration of Korean brands, such as Samsung, LG, Hyundai, and Kia, into Indian households.

Lee Kwang-il, Chief Representative for South-West Asia at the Peaceful Unification Advisory Council and Chairman of the Korean Association in India, made this statement during his congratulatory address at the Atomy India Success Academy & Carnival, held on May 30, 2025, in Gurugram.

Mr. Lee stated that, among these trusted names, Atomy India, led by Dr. Abraham Lee, has emerged as a fast-growing and promising success story in India. He added, “With its unique mission of delivering quality products at affordable prices, Atomy has not only won consumer trust but is also establishing itself fast as a household name—echoing its global success across Asia, Europe, and the Americas. Its rapid growth and localization efforts have led to plans for exporting Indian-manufactured products, starting with Singapore and expanding globally, highlighting India’s role in Atomy’s global supply chain.”

Present on the occasion were Donghyun Kim, Regional Director of KOTRA South Asia; Young Yoon, Branch Director of the Korean International Trade Association (KITA) in India; and Seong Heum Park, Chairman of the Korea SMEs Association in India (KOSMA). The presence of Miss Universe Rajasthan 2024 Manika Suthar, was also very well appreciated by the participants.

Atomy India primarily offers a diverse range of products, focusing on health, beauty, personal care, and home essentials, to Indian consumers. Its best-known offerings include premium skincare and cosmetic products such as the Absolute Skincare range, The Fame Skincare Set, sunscreens, serums, and lotions.

The company also offers a range of health supplements, including HemoHIM, 100% Pure Spirulina, Nutraceutical Mix, Algae Omega-3, and Shilajit capsules, catering to various wellness and nutritional needs. In addition, Atomy India offers a range of oral care items, including toothbrushes and toothpaste, as well as hair and body care products, baby care items, and select food and lifestyle products, all emphasizing quality and affordability for everyday use.

While sharing the company’s vision, Managing Director S. Imtiaz Ali (Abraham Lee), Atomy India, said that the company is embarking on a transformative digital and wellness journey with several strategic initiatives aimed at enhancing user experience and holistic healthcare delivery in India.

“Atomy is set to launch the next generation of its India website by January 2026, featuring a sleek, user-friendly interface that supports non-member or consumer purchases, allowing quicker access to its flagship products such as HemoHIM. The platform will also introduce a personalized user experience through the Atomy Personal Platform—enabling members to have a site that feels like their own—and enhanced mobile accessibility,” Dr. Lee added.

He went on to describe that, simultaneously, Global Atomy is initiating a major wellness venture under the Atomy Wellness Center (AWC) project. Phase 1 is scheduled to begin in 2025 with the launch of the AWC mobile app and the planning of a hospital setup. Phase 2, in 2026, will witness the opening of the AWC Hospital and the integration of healthcare services. Phase 3, post-2026, will focus on expanding into senior living facilities, fitness centers, and mobile clinics.

“With a holistic care approach—covering nutrition, exercise, sleep, mental wellness, and social bonding—Atomy aims to promote complete well-being through personalized and inclusive solutions, marking a new era of wellness and digital empowerment in India.”

On this occasion, 10 Sales Masters and one Diamond Master who had achieved remarkable results were also appointed and honoured by the Atomy India MD, amidst loud applause.

Distributors from Across India joined the Atomy India Success Academy & Carnival on Friday, May 30, 2025, at the Lemon Tree Convention Centre in Sector 60, Gurugram.

The full-day event aimed to commemorate Atomy India’s transition from a robust domestic operation to a key global export base. The celebration featured an official ribbon-cutting ceremony, a welcome session for dignitaries, and cultural festivities, marking the symbolic beginning of the company’s next phase in international trade and collaboration.